You are in demand. You are busy, but in a good way. Among the many tasks that come across your desk is organizing the next sales meeting for your sales force. Don’t let another sales meeting go by without making it great. Your future depends on it.
Too many times, the notification that a sales meeting has been scheduled is met with a look of annoyance (if not total despair) by your sales team. Sales meetings on the calendar are not known for rocketing people into a happy dance. You may never know the exact responses of your sales crew but with our help you can plan a memorable gathering with these five great sales meeting ideas.
Sales Meeting Idea #1: Mix-Up the Media
Everyone knows learning styles vary from person to person. To ensure the information you need to share with your team is really getting through, offer it up in different ways:
Sales Meeting Idea #2: Get Classy with Entertainment
Sales professionals expect a sales meeting to be engaging and entertaining: sporting events, special tours, concerts, etc. Some big-ticket events are fun and certainly entertaining but when you’re planning an annual sales meeting, get noted for the classy way you choose to entertain your crew. If done well, the entertainment could also serve as a valuable teambuilding opportunity.
Sales Meeting Idea #3: Get Real About Time
There is nothing more tempting for a sales manager than capturing their crew in one place to unload all of their wisdom in one go round. There will always be so much to share, more to know, new things to get across. In reality, your salespeople will probably chalk-up time spent at a sales meeting as a huge waste—they’ll rationalize their displeasure by saying, “I could have been selling instead of sitting in that meeting!” So, here’s what to do:
Sales Meeting Idea #4: Be silent. And Listen.
It might seem counterintuitive but in reality an internal sales meeting should have a balance of new information and motivation as well as a place for team members to ask questions and share openly. The only safe place to create a nurturing place for sales teams to talk is if you, as the sales manager, are silent. And listening. Here are ways to start this important strategy:
Sales Meeting Idea #5: Celebrate Successes with Flair
Motivate people with recognition among their peers. Recognizing hard work is vital to the ongoing success of a sales team. Absolutely avoid prickly subjects like lost customers or an individual’s unreached benchmark—those conversations are better one-on-one. Incentives and rewards are always motivating—the science behind engagement is real. But receiving rewards and recognition in a vacuum isn’t as powerful as being noted in a public way.
Sales meetings should not be a bore or tedious. Plan a great sales meeting by doing the unexpected: creating an event people can’t wait to attend. Let Docherty Incentives & Meetings plan a memorable, powerful event with the right kind of balance needed to have an effective and impactful sales meeting.